Marketplace SEO — Rank Higher on Amazon & Etsy Without Increasing Your Ad Budget

Amazon and Etsy are search engines with millions of active buyers searching every day. Ranking high organically is the difference between consistent sales and total dependence on expensive paid ads.

Amazon SEO Etsy SEO

Keyword Research

01

Helium 10, Brand Analytics, and competitor research

Title Optimization

02

Character-limit-optimized titles with primary and secondary keywords

Bullet Point Rewriting

03

Benefit-focused copy that ranks and converts

Backend Keyword Fields

04

Maximum use of all search term and audience fields

A+ Content / EBC

05

Rich visual content that improves conversion rate and ranking signals

Etsy Keyword Research

06

eRank and Marmalead data for high-volume Etsy-specific terms

Title Optimization

07

Primary keywords front-loaded within Etsy’s 140-character limit

Tag Optimization

08

All 13 tags with a mix of broad, mid, and long-tail terms

/ FAQ

Amazon Questions, Answered

How is marketplace SEO different from Google SEO?
Marketplace algorithms prioritize conversion rate and sales velocity over backlinks. The goal is the same — rank higher organically — but the tactics are platform-specific.
Our standard monthly retainer covers up to 50 listings with monthly performance reporting and keyword refresh.
Yes. Good organic listings maintain positions with relatively minor monthly upkeep — unlike paid ads that stop the moment you stop spending.
Yes. We optimize for Amazon.com (US), Amazon.co.uk (UK), Amazon.de (Germany), Amazon.ca (Canada), and other major marketplaces.

Boost Your Marketplace Rankings Organically

Get a free listing analysis — we’ll review your top 5 listings and show what’s holding back your ranking.